Making the case for PIM-in-ERP
There's no doubt that ERP plays a critical role within a company, as a tool for managing internal business data. Moreover, this is the kind of software that an organization commits to for many years.
But what about PIM? Do you need both ERP and PIM? Does it make sense to add PIM with your new ERP implementation? How will they work together? Can PIM work from WITHIN the ERP?